The FTC’s new rule, effective August 14, 2024, sets strict regulations on how businesses, including car dealerships, manage online reviews. The rule prohibits incentivizing positive reviews, suppressing negative feedback, and posting fake testimonials. Dealerships that only showcase positive reviews on their websites could be in violation, risking significant penalties. To ensure compliance and protect your brand, it's essential to reassess your review management strategies. DigitalCLIQ offers expert guidance to help dealerships navigate these changes and avoid costly mistakes.

Read more on how this impacts your dealership and why compliance is crucial in this evolving digital landscape.

DigitalCLIQ owner, Drew Moon, recently appeared on the Failing to Success podcast with host Chad Kaleky to share his inspiring journey into the digital marketing industry.

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